China's total box office revenue for 2025 to date, including presales, has exceeded 25 billion yuan($3.4 billion) as of 5:38 p.m. on Saturday, securing its position as the highest-grossing film market worldwide.
"Ne Zha 2" dominates with an overwhelming 60.8-percent share of the total earnings.
Globally, "Ne Zha 2 has already grossed over 15.6 billion yuan, has become the world's most grossing animated movie and is currently ranking as the fifth highest-grossing film in global box office history. The film, along with other blockbusters released during the Chinese New Year holiday, has set a strong tone for China's thriving cinema market this year.
With upcoming holiday periods such as the Labor Day, more new films spanning various genres and featuring star-studded casts are expected to further fuel the industry's momentum.
According to China Media Group (CMG), moviegoers have been traveling across the country to experience films in unique settings since the new year. Fans of Ne Zha 2 have flocked to filming locations in Tianjin and Yibin, while others have visited the "1900s San Francisco" set in east China's Dezhou, inspired by the detective thriller Detective Chinatown 1900.
CMG said the trend highlights how cinematic experiences are driving cultural tourism and audience engagement.